About me
Student on paper, founder in practice.
I am a Digital Enterprise Management student at the University of Toronto and the founder and CEO of VYW & Co., a three-person startup in Toronto building OneTake Crew, an iOS creative networking platform for film industry professionals. I design in Figma and ship in SwiftUI.
Most students in my program pick a lane. I kept all three, because the work I want to do lives where they meet: a storefront redesign is worthless without the SEO that gets people to it, and a beautiful app is worthless if nobody hears about it.
Education
- Program University of Toronto, ICCIT. Specialization in Digital Enterprise Management: coursework across digital business strategy, marketing, and technology management.
- Dates Sept 2023 to Nov 2027 (expected).
Beyond work
I built and run an automated paper-trading research engine. It processes daily market data across the full S&P 500, and it runs whether I am watching or not. Paper trading by design: it is a research instrument, not a brokerage account.
- Engine Python on a DigitalOcean server
- Supervision systemd manages the process
- Data S&P 500 daily, via the Interactive Brokers API
The toolkit
Design
- Figma
- Adobe tools
- Prototyping
- Canva
- CapCut
Build
- SwiftUI
- JSON/Firebase
- Python
- HTML/CSS/JS
- AI tools
Marketing
- SEO/GEO/AIO
- Copywriting
- Paid and organic social
- Email automation
- Shopify
- Amazon Seller Central
Analysis
- Meta analytics
- Excel
- Research and reporting
- ClickUp